We have a true expert on the agriculture industry and food and beverage market in Japan in this episode, Chisa Ogura of Meros Consulting. It’s great to find specialist advisors in organisations who can guide you through entering the Japanese market so you don’t waste your time or funds in the process. Make sure you check out the guides for exporters.
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In this episode you’ll hear:
- The issues Japan is facing with food security in the near future
- An example of a kiwi agritech business that is making a big impact in Japan with their innovative products and marketing
- The variety of food shopping experiences available in Japan and what kind of products exporters from New Zealand need to prepare
- The increasing importance of SDGs and ESGs in Japan
Chisa founded Meros Consulting in 2016 together with three partners in order to help international and Japanese players build sustainable and innovative businesses along the global ag-food supply chain. Chisa has 20 years of experience in research and problem solving related to global agriculture and food supply chain. Chisa is deeply fascinated with the complex and organic relationships between people, environment, history and culture and how these relationships impact people’s everyday eating habits as well as businesses and policies.
Connect with Chisa
Abundant Robotics Harvester: https://www.youtube.com/watch?v=KBgyEgF4f9U
Connect with Jayne and Catherine
Mentioned in this episode:
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